What it is

Each item we make carries a unique QR code that links directly to its ThreadStory page — a private space for friends and family to share messages, photos, or memories connected to that specific gift.

It’s more than a tag. It’s an evolving story tied to a single item, and to the people who made it meaningful.

How it works

  1. Scan the QR code on your BestieThreads item.
  2. View its private ThreadStory page.
  3. Leave a message, photo, or note of encouragement — anytime.

No app to install, no login required. Each QR connects directly to the story it belongs to.

The owner controls what’s visible — they can share as much or as little of their ThreadStory as they like. When someone scans the code, they’ll only see what the owner has chosen to make public.

A moment in time

Picture this: you’re stuck in an airport lounge, flight delayed, chatting with a stranger who makes the wait bearable. They notice your sweatshirt, ask about it, and you share the story behind the stitched design and the QR tag. Before your plane boards, they’ve scanned it and added a photo of the two of you — a small connection captured forever on your ThreadStory page.

That’s what it’s about — keeping the threads of real life, real laughter, and real connection all in one place.

Always growing

Your ThreadStory isn’t a one-time message board. It’s a living record that can be added to anytime — birthdays, milestones, random Tuesdays. Capturing the memories that weave us together.